asked:

Interior design is all about style, quality and personal preferences; but finding an inspired ‘look and feel’ to suit a client’s brief, and delivering precisely what a client wants even when they can’t describe it themselves is never easy. We sometimes need a few clues:

Most people want their homes to mirror their own personality. They look for features which echo their likes, loves and longings. Pictures, and specifically photographs, can play a huge part in ‘scene setting’. Holiday snaps, family portraits, familiar landscapes all come together to create an ambience that reflects the home owner.

Traditionally photography, in the form of framed matt or gloss images has always had a place in our homes but many interior designers are now keen to see what digital technology can do to enhance the of displayed photographic images.

The obvious route is to take an appropriate photograph, digitally enhance it and then enlarge it to . Evidence of success can be found in any ’s bedroom. Let’s face it; size is definitely important when it comes to interior design.

Many interior designers have already experimented with giant photographic prints produced in strips with a large format printer. This technique, pioneered by hoarding sign printers and developed further by exhibition and display companies has also given us full drop floor to ceiling banners – just visit any major exhibition to see examples.

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